Kathleen Leigh Lewarchick

Kathleen Leigh Lewarchick, Vice-President of Marketing, has spent over 25 years in General Management and Marketing with a focus in both B2B and B2C markets. Notable career highlights are the co-development of PURELL® automated replenishment offerings with Amazon, and a digital in-store and out-of-store transformation for Ritzman Pharmacies culminating in a sale of the business to CVS Health. She has pursued innovation throughout her career as the AARP® Eye Health Services business leader, Pearle Vision® e-commerce marketer, American Greetings® product manager and Moen® marketing manager. She earned a BA and MA, and is a frequent speaker at Duke University. She has been a conference speaker at eTail West, B2B Online, Brand Innovators, and Target retail panels. She completed a one-year around the world bicycle event called Odyssey 2000™ as well as a Half-Ironman triathlon.

Recipes for Success: The ERP at The Center of the Plate

The digital age is entering a new era. For B2B manufacturers and distributors digital came of age...

Myth Busters Part 4: Manufacturers Can (NOT) Wait for eCom Expansion

B2B Manufacturers must accelerate ecommerce in their organizations – now. The B2B market needs...

Myth Busters Part 3: Partners & Platforms – Which Comes First?

When you’re starting a digital transformation which comes first: a partner or a platform? That’s up...